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SPM
Expertise
After years of working in travel public relations at various agencies in New York City, Elana Icangelo recognized a need in the hospitality industry. Hotels and destinations needed more than just PR - they needed strategic partnerships to build their brands; they craved exposure and brand recognition. In 2006, Elana founded Stellar Partnership Marketing (SPM) with the vision to create promotional partnerships specifically for hotels and resorts.
![Tradewinds beach jpeg[172].jpg](https://static.wixstatic.com/media/f7ab99_efc1d648f7164980a0a87caec51e6fc6~mv2.jpg/v1/fill/w_490,h_327,al_c,q_80,usm_0.66_1.00_0.01,enc_auto/f7ab99_efc1d648f7164980a0a87caec51e6fc6~mv2.jpg)
Crafting Stellar Partnerships in the
Hospitality Industry
"I always had a love for travel and during my travel PR days, I was fortunate enough to explore the world. I knew I wanted to continue working with hotels and destinations but also wanted to give people a chance to travel through exciting sweepstakes and brand partnerships".
- Elana
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